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Micro-credential certification in Entreprenuership ENL4183 (BBM)

Overview: 

This course introduces the basic concepts, terminologies, principles and methods of entrepreneurship. Key topics covered are entrepreneurial mind-set, creative business idea and sources, international entrepreneurship ,business plan and specific Industrial 4.0 challenges and opportunies for entrepreneurs. The main emphasis is to impart the skills to analyze business opportunities, automation of business processes , articulate them as a compelling business description, and pitch to an audience of investors, customers, or business partners.

Note: Subject relates to Bachelor of Business Management

Programme Fee

Awarding Body: 

This programme is designed, delivered, assessed and awarded by SEGi University through the SEGiUniDigital Platform. 

Discipline: 
Business & Accounting
Entry Requirements: 

Entry Requirements - No 
Age Experience - 19 Years Above 
Language Proficiency - Yes 
Numeracy Proficiency - No 
Pre-requisites - No

Contents: 
  1. Entrepreneurship And The Entrepreneurial Mind-Set
  2. Corporate Entrepreneurship
  3. Entrepreneurial Strategy: Generating And Exploiting New Entries
  4. Creativity And The Business Idea
  5. Identifying And Analyzing Domestic And International Opportunities
  6. Intellectual Property And Other Legal Issues For Entrepreneurs
  7. The Business Plan: Creating And Starting The Venture
  8. The Marketing Plan
  9. The Organizational Plan
  10. The Financial Plan
  11. Sources Of Capital
  12. Informal Risk Capital, Venture Capital And Going Public
  13. Strategies For Growth And Managing The Implications Of Growth
  14. Accessing Resources For Growth From External Sources
Assessments: 

Assignment 1 - 30% 
Assignment 2 - 30% 
Final Examination - 40% 

Credit Transfer: 
Upon successful completion of this Micro-credential certification in Entreprenuership (BBM), students will be able to transfer grades and credits into the following programme(s):
  1. Bachelor of Business Management
Continuing Education: 

Upon successful completion of this Bachelor of Business Management programme and meeting the necessary entry requirements, students will be able to progress into the following programme(s):

  1. Master of Financial Planning 
  2. Master of Accountancy 
  3. Master of Business Administration (Global Business)
  4. Master of Business Administration (General Management) 
Career Opportunities: 

Students can boost their professional progress by equipping them with a firm grasp of core principles concerning business planning and market analysis. This empowers them to proficiently manage risks associated with business operations and the process of decision-making.